Privacy Policy

1. Data Controller

Responsible for data processing on this platform is:

Company: Makli AG

Address: Windeggstrasse 7, 8953 Dietikon, Switzerland

Email: datenschutz@makli.ch

Phone: +41 44 741 15 15

2. Collection of Personal Data

We collect and process personal data in accordance with the Swiss Data Protection Act (DSG) and the EU General Data Protection Regulation (GDPR).

Data provided by you:

• Contact data (name, email address, phone number, address)
• Account data (username, password, profile information)
• Property data (addresses, properties, photos, documents)
• Payment information (for subscriptions and transactions)
• Communication data (messages between users, support requests)

Automatically collected data:

• Usage data (page views, clicks, duration of stay)
• Technical data (IP address, browser type, device information)
• Cookies and similar tracking technologies
• Location data (if you use these features)

3. Purpose of Data Processing

Your data is processed for the following purposes:

• Provision and improvement of platform functions
• Management of user accounts and authentication
• Mediation between property owners, brokers, and buyers
• Processing of payments and subscriptions
• Communication with users (support, notifications, marketing)
• Fulfillment of legal obligations (e.g., accounting, taxes)

Use of Artificial Intelligence (AI)

Our platform uses AI technologies to provide advanced features:

• AI-powered price estimates for properties based on location, features, and market data
• Automatic generation of property descriptions based on entered data
• Personalized recommendations and search suggestions for users

For these AI functions, we use your property data and preferences. AI processing is performed on secure servers, and your data is not shared with external AI services unless required for functionality and indicated in this privacy policy.

4. Cookies and Tracking Technologies

Our platform uses cookies and similar technologies to improve functionality and analyze usage.

Essential Cookies

These cookies are necessary for the platform to function and cannot be disabled. They include authentication cookies, security cookies, and session management.

Functional Cookies

These cookies enable enhanced features such as language settings, preferences, and personalized content. You can disable these cookies, but some features may not be available.

Analytics Cookies

We use analytics cookies to understand how users use our platform. These help us improve usability and identify issues. You can disable these cookies in your browser settings.

You can manage and delete cookies at any time in your browser settings. Please note that disabling certain cookies may affect platform functionality.

5. Sharing Data with Third Parties

We only share your data with third parties in the following cases:

• Payment Processing: For payment processing, we use Stripe. Stripe receives the data necessary for payment processing in accordance with its privacy policy.
• Hosting and Technical Services: Our platform is hosted on servers that may be operated by third-party providers. These providers have access to technical data but are not authorized to use your personal data for other purposes.
• AI Services: For AI functions, we may use external AI services. In this case, only data required for the function (e.g., property features) is transmitted, and these services are contractually obligated to process data in compliance with data protection regulations.
• Legal Obligations: We may share data with authorities if required by law or necessary to enforce our rights.

We do not sell your personal data to third parties for marketing purposes.

6. Storage Duration

We store your personal data only as long as necessary for the purposes for which they were collected, or as long as legal retention obligations exist.

Specifically:

• Account data: Until deletion of your account, thereafter for the duration of legal retention obligations (usually 10 years)
• Listing data: Until deletion of the listing or account
• Payment data: According to legal retention obligations (usually 10 years)
• Communication data: Until account deletion or after 3 years of inactivity

You can request deletion of your data at any time, provided no legal retention obligations conflict.

7. Your Rights

You have the following rights regarding your personal data:

• Right to Information: You have the right to know what data we store about you and how it is processed.
• Right to Rectification: You can request correction of incorrect or completion of incomplete data.
• Right to Deletion: You can request deletion of your data, provided no legal retention obligations exist.
• Right to Restriction: You can request restriction of processing of your data.
• Right to Object: You can object to processing of your data for certain purposes, particularly for direct marketing.
• Data Portability: You have the right to receive your data in a structured, commonly used format.

To exercise your rights, please contact us at datenschutz@makli.ch. We will process your request within 30 days.

8. Data Security

We implement technical and organizational measures to protect your data from loss, misuse, and unauthorized access.

These measures include:

• Encryption of data transmissions (SSL/TLS)
• Regular security reviews and updates
• Access controls and authorization systems
• Secure storage of passwords (hashed, not in plain text)

9. Changes to this Privacy Policy

We reserve the right to update this privacy policy to reflect changes in our practices or for legal reasons.

Material changes will be communicated to you by email or through a notice on the platform.

Continued use of the platform after changes constitutes consent to the updated privacy policy.

10. Contact

For questions or concerns regarding data protection, please contact us:

We strive to respond to your inquiries quickly and comprehensively.

Company: Makli AG
Address: Windeggstrasse 7, 8953 Dietikon, Switzerland
Email: datenschutz@makli.ch
Phone: +41 44 741 15 15